Website Advertising
Bring an added dimension to your advertising campaign...
In addition to Newsquest's printed media this and our other newspaper and magazine sites offer another superb opportunity for businesses in
the region to strengthen their brand and gain yet more customers for little additional cost!
If you are scheduling an advertisement campaign in one or several of our newspaper or magazine titles, why not complement
this with an additional online advertisement - which will allow our online readership to access your
website at the click of the mouse. This additional exposure opens up a new potential customer base as well
as targeting your traditional audience. It really gives your advertisement campaign an added dimension.
We offer all sorts of creative solutions and help is only a phone call away on 01326 213333 or via e-mail to advertising@packetseries.co.uk.
For example, banner advertising is a powerful method of delivering a promotional message with impact, and of driving new
potential customers to your web site. Clicking on a banner will take the user to the advertiser's web site.
Because the banners can be animated, advertisers can benefit from an additional creative scope expanding upon
that offered by traditional, successful print-based advertising.
Targeting your advert...
Advertisers can target banner advertising by a range of criteria, including day of the week and time of day,
in order to maximise a campaign's effectiveness. We use dedicated software to manage banner-advertising
campaigns, which ensures that your advertising meets your specific requirements. Put potential customers in
touch with your business by advertising across our network of local and regional news, sport and information
sites. You have the complete flexibility with which to run your ad campaign - choose whatever pages, times
of day, days of the week, weeks of the year... and target your potential customers.
By advertising with us you can not only make your web site investment worthwhile by increasing traffic to it but
you can also increase brand awareness and compliment your marketing activity.
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Advert sizes...
Our websites accommodate two sizes of banner ad - 468 x 60 pixels (such as the one above) and 120 x 120 pixels,
which appear in the panel on the right.
Creating your advert...
You can either supply your own banner ad when booking your campaign, or we can create the advert for you.
If you are submitting your own banner, please ensure it is in either .gif or .jpeg format.
If you would like us to create your advert, you can send us any relevant graphics you may have - for instance
letter-heads, company logos, etc (either in electronic or printed form) - or our designers can simply create
the advert from scratch.
Booking your advert...
Commencing your banner campaign is simple. A major advantage with web advertising is that campaigns can
be set up and run rapidly and easily. To book a banner ad campaign on our websites, please speak to your usual
newspaper advertisement sales representative or contact
Andrew Orchard, advertisement manager: 01326 213321
andrew.orchard@newsquestsouthwest.co.uk |
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