A Cornwall-based business is starting a new year with a new look. During recent months, Eventy - Marketing & PR, which had previously been based at Penryn, has undergone an exciting transformation.

The team has moved to a new office in order to be part of the emerging creative hub at Krowji in Redruth, while promotions and recruitment have strengthened the experienced and nimble team. In the latest phase of development, a new brand is being unveiled to better reflect the ethos within this thriving company - which will now be known simply as Eventy Marketing.

Managing director, Helen Mulhern, said: "With the recent move to Krowji and developments within the team, it was the perfect time to echo these exciting internal changes in Eventy's outward appearance.

"My team is dynamic, creative and considered. Our unique selling point is a powerful combination of instant impact and strategic success. This is something that I wanted to communicate better through Eventy's branding. So we have created a new look, shortened the name to say exactly what we do, and included our strapline 'Instant Impact, Strategic Success' in order to encapsulate our approach.

"We are constantly striving to achieve fast, effective results for our clients, so that they see an impact and a return for their investment quickly. However, in order to achieve the client's long-term goals and maintain a consistently high profile, we also work strategically - planning campaigns and reaching new audiences using the full range of marketing tools at our disposal in the medium and longer term."

The new visual identity is distinctive, bold and modern, as well as straightforward and professional; a temporary landing page at www.eventy.co.uk shows the new look whilst the website is being constructed.