Why your readers should Wear It Wild WWF is calling on people of all ages to make a stand for nature, and 'Wear It Wild' on Friday 5 June.
We're challenging the nation to dress as wild as they dare - whether sporting animal-print socks at work, leopard leotards on the school run, or go all out in a wild onesie: we want to see your wild side! As well as raising awareness about threatened species, any money raised will help support WWF's work to tackle growing pressures on our natural world and its precious wildlife.
This is especially important because in the last 40 years we've seen wildlife populations decline by more than half. The number of tigers in the wild, for example, has reduced by 95% in the last century. As WWF's recent Living Planet Report highlights, thousands of other species are also threatened, and we need your support to show you care and .
The only rules for Wear It Wild are: sign up at wwf.org.uk/wild, share #WearItWild, and be as wild as you dare … only fake fur please!
Yours faithfully, Glyn Davies Executive Director of Global Programmes at WWF-UK
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