Williams Travel are celebrating their 30th anniversary this year and to mark their birthday the company has donated £2,000 cheque to Cornwall Hospice Care.

This cash came from the firm's ‘Coach Seats for Causes’ campaign, which sees one local charity nominated per bi annual holiday brochure.

Williams Travel then work with the charity in as many ways as possible throughout the duration of the brochure., with £1 for every coach seat booked from the brochure.

The company promoted and raised awareness of the charity's work other ways, from selling badges to wearing fancy dress.

A company spokesman said: "The scheme gives our clients not only the opportunity to nominate a charity close to their heart but also directly contribute to the total raised. Williams Travel have always been keen to give something back to the wider community in Cornwall and as we were working closely with some of the charities in our area we were being made aware that the economy was affecting their donations in a big way. Thus we got our thinking caps on and ‘Coach Seats for Causes’ was the brain child of Garry Williams our Operations Manager."