This week's "Hooray for the High Street" focuses on the funky cafe/record shop that is Jam Records.

Upstairs, customers will be greeted by Mandy Kemp and her canine shop assistant Bob (who may have invited himself to be part of the video interview), offering teas, coffees, and the like.

Following a narrow wooden staircase tucked into a corner will take you into a different world however – a dimly lit basement decked out with vintage upholstery; old TVs, cameras, and typewriters; and of course records as far as the eye can see.

Mandy is no stranger to the business, having first opened a CD shop in town 15 years ago. She says the music industry was very different back then and she started out just selling folk and world music as a way of offering something different to the competition.

But when things weren't really working financially, she realised she had to come up with a different game plan. So she had the idea of making Jam Records a place where people couldn't help but want to spend their time, which meant moving to a bigger location, starting up a cafe, and creating an undeniably relaxing vibe.

Clearly it was the right choice, as 15 years on Jam Records is still going strong.

Speaking about the magic of vinyl, Mandy said: "When I was growing up I bought my record collection quite largely based on the covers of things, so you think 'well that looks really interesting, I have no idea what it is but I'll buy it.'

"It slightly goes against how people do it these days, they want to have listened to the whole album on Spotify before they'll part with their cash.

"The thing with records is, it's the whole package. You can tell something about it by it, if you don't know who it is, by the sleeve (if they've got some sleeve notes on the back).

"It gives you licence to branch off into different things which you might not otherwise do.

"Nobody needs another Ed Sheeran album. Really. In the world."