Pirate FM to change name to Hits Radio Cornwall

From April the Cornish station will become Hits Radio Cornwall.

It has been confirmed that Breakfast presenters Neil and Saffy are becoming part of the brand-new station line-up, which will include shows from national presenters including Fleur East, Sam Thompson, Sarah-Jane Crawford, Gemma Atkinson and Mike Toolan.

However, Hits Radio said that these changes "unfortunately mean that a small number of roles will be put into consultation" and freelance contracts will be reviewed, adding: "Bauer Media Group is fully committed to supporting all affected individuals throughout this period."

The station will also become digital only, with Greatest Hits Radio Cornwall moving onto the FM slots - 102.2 (Caradon Hill) and 102.8 (Redruth) from April. There will also be a new local afternoon show, with more details to follow.

Both stations will be available on DAB digital radio, online and via smart speakers.

Breakfast presenters Neil and Saffy will stay (Image: Supplied)

Hits Radio has vowed to continue providing local news and information for Cornwall, including traffic and travel, as well as commercial opportunities for local partners and fundraising for disadvantaged young people within the community through its Cash for Kids charity.

Gary Stein, group programme director for the Hits Radio Portfolio, said: "Pirate FM is a well-loved and recognised station identity within Cornwall and we want to build on its fantastic success and secure its future by transforming it into a nationally recognised brand, bolstered by a national marketing campaign to ensure it has even more opportunity to grow.

"Alongside its local Breakfast show hosted by Neil and Saffy and local news and information, we’re excited for audiences to have access to new programmes from some big name broadcasters, both on Hits Radio Cornwall and Greatest Hits Radio Cornwall which shall take over Pirate FM’s current FM slot."