Cornwall was crowned Best UK Holiday County/Region at last night’s British Travel Awards.

The glittering awards were presented at Battersea Evolution in London to an audience of 900 senior travel executives and representatives from consumer and trade media.

Malcolm Bell, chief executive of Visit Cornwall was delighted with this well-deserved win: “It’s great news that Cornwall has won Best UK Holiday Region for 10 out of the last 11 years.

"This is not only an accolade for Cornwall but more importantly the 50,000 people who work in the Cornish tourism industry and the thousands of businesses that strive so hard to deliver an excellent experience.”

The results came from the largest ever poll of public opinion on the best performing enterprises in leisure travel and tourism.

The winners were determined solely by the number of consumer votes cast between July 1 and September 30, with the counts verified by professional business consultants, Deloitte.

The British Travel Award for Best UK Holiday County has been dominated by Cornwall winning in recent years, it lost out in 2018 but has reclaimed the title from surprise winner Northumberland, which has slipped back to the Silver Award.

The Peak District and Derbyshire was awarded Bronze.