A new app is being launched that the developer hopes will help revitalise Falmouth’s historic and unique high street.

XplorFALMOUTH will help encourage local residents to explore and discover hidden high street gems they never knew existed!

It's been built by Data Duopoly (a startup founded at Falmouth Uni's launchpad) in collaboration with Falmouth BID.

It’s totally free and showcases restaurants, bars, cafes and shops while allowing them to share exciting unique experiences only available through the app.

Tanuvi Ethunandan, Founder and CEO of Data Duopoly - creator of the XplorFALMOUTH app: “As an award-winning Cornish tech company, we are proud to be launching XplorTOWN here to help rejuvenate the high street. Utilising powerful data insights, we hope our technology can help areas make informed investment decisions”.

Richard Wilcox, Executive Director of Falmouth BID and Chair of Cornwall BIDs: “Falmouth has a dynamic business community, with the spirit of collaboration strongly evident. And it is the diverse nature of the high street which really adds to Falmouth’s appeal, with quality-led businesses from retail, hospitality, digital, creative and marine sectors working and operating successfully alongside one another.

"We hope that the new XplorFALMOUTH App can assist in shining a spotlight on these fantastic businesses, incentivise visits and encourage spend.

Furthermore, the information we hope to gather in respect of visitor movements, habits and opinions about our town, can further help us shape an even more enticing destination product offer.”

Download the app here https://www.dataduopoly.com/xplorfalmouth-app-download